Update:

• Our group has created our artist, who is called "Madelyn Faith" portrayed by me. We used this name because it suits our genre and it creates an illusion of the artist fitting into our chosen genre.
• We have started to shoot the music video -- which we have used Florence & the Machine's "Blinding" and we went to locations such as Nonsuch Park -- which is the main location for shooting as it fits in with nature and there are many places in the park where we can shoot a variety of shots and angles. We have changed the costume several times for the artist, as she needs to show that she is different and contemporary, we have also said that a mask would be essential for the artist as she is percieved as shy, and even mysterious as to who she is and what she looks like,which would draw the specific audience in and bring attention to this artist.
• We have also started taking photographs of the artist and used the main location, Nonsuch Park, to set the concept of the music video and the ancillary tasks to be surreal, and using nature to convey the illusion of "Ophelia" and the twisted-ness. The inspiration from the artist has derived from the influences of Florence & the Machine, Kate Bush, Tori Amos. Madelyn Faith is the new, fresh music artist.
• The main concept for our music video is to portray it as being quite abstract -- using both light and very dark scenes within it so the audience see two sides of this artist. However, we have also used this contrast when starting our ancillary task. Laura was set to create a concert poster in which the colours were very light, but still had that dark edge. I was asked to create a one venue performance in a known location, and that it would be shown as a contrast to the other task-- I presented the theme of this poster to be dark and conceptual unlike the other task as t portrayed a softer side to the artist. I also made the poster appear personal and intimate towards the audience by giving the impression that the artist is welcoming and the venue is inviting and contemporary.
• We have started to work on the digipack, in which myself and Laura have decided to work on together, to show a wider range of contrast and different edits.