Merchandising

http://sleevage.com/the-white-stripes-icky-thump/

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This is The White Stripes merchandise products. They have created illustrated memory sticks which fans can buy and use for everyday use. I find that merchandising is extremely important when it comes to creating a digipack, so that it can be another step for new artists to become popular. This may be a potential idea that my group can do, if there's enough time.