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Thursday, 22 July 2010

Research Task 12) Low Budget Ideas

  • Slow motion
  • Tracking
  • Lighting - spot lighting/natural lighting/ high key and low key
  • Mise en Scene - change of costume/make up/location
  • Close ups - lip syncing, interaction with the audience
  • Location photos
  • Sped up music track
  • Cameras
  • Use of lights

Thursday, 8 July 2010

Research Task 8) Conventions of a music video

The conventions of a music video are the elements which are needed in order to to create a good music video.
  • Long shots of the band/solo artist - this is vital because the audience would want to know who is performing in the video.
  • Close ups of music instruments - this is needed in music videos to show what the artists are using
  • Cuts to the beat - dictates the speed of music video/duration of each shot
  • Props - change in costume, concept and location: this is vital otherwise the video would be boring and pointless.
  • Cutaway - montage editing variety - doesn't show the full story
  • Muted footage with soundtrack
  • Camera focusing mainly on vocalist - audience gets "moments of pleasure"
  • Narrative may be told, but the concept of video is more necessary.
  • Actions and patterns flow with the beat
  • Performance - instruments, dancing, singing
  • Lots of cuts - lots of footage; cutting should be very rapid
  • Constant match on action - continuity through singing
  • Camera always on the move - dynamic; energetic; performers are active
  • Overlaying of images, performance, types of editing
  • Refers to lyrics - story, concept, performance, location
  • Video should relate to the genre; and how the singers are dressed to fit into the genre
  • Duration of video is normally 3-4 minutes long.